Content Strategy Lead
Inkitt
Marketing & Communications
San Francisco, CA, USA
Posted 6+ months ago
Inkitt is building the Disney of the 21st Century, standing at the forefront of technology and entertainment. Leveraging AI and predictive algorithms, Inkitt discovers unknown stories and turns them into blockbuster hits, producing a new $1M ebook every 4 weeks and selling directly to consumers through its Galatea app. Inkitt has become the 11th most bestseller-generating publisher in the world, boasting a 40x higher hit-rate than traditional publishers. Recently raising a Series C and backed by some of the top VC’s such as: Khosla, Kleiner Perkins, and NEA Ventures, our recent expansion into GalateaTV is only the beginning of our journey to becoming the next-gen entertainment powerhouse.
The Content Strategy Lead will play a crucial role in shaping the narrative direction of the Galatea story catalogue. This is a multifaceted role that requires an individual who can marry creative storytelling with rigorous data analysis. The ideal candidate will have a strong understanding of storytelling and hands-on experience in writing novels or screenplays, paired with the ability to derive and act on insights from user data. They will be responsible for managing the sourcing, scheduling and pricing of our content across 10 local markets, ensuring cost efficiencies, and driving user engagement, retention, and acquisition.
What You’ll Do:
- Content Strategy & Scheduling: Develop and oversee the content strategy for Galatea, including the scheduling and pricing of audiobooks and ebooks across 10 local markets. Ensure a consistent pipeline of high-quality stories that drive user retention and satisfaction.
- User Acquisition & Retention: Work closely with the marketing team to leverage content for user acquisition and retention strategies, using both paid and organic channels.
- Data-Driven Insights: Utilize data to inform content decisions. Translate complex analytics into actionable insights that enhance the quality and appeal of our stories. Continuously optimize content strategy based on user behavior and feedback.
- Collaboration with Creative Teams: Lead and collaborate with the writer's room and editorial teams to ensure that creative output aligns with user-derived insights. Foster a culture of iterative improvement where data and creativity coexist to produce world-class storytelling.
- Market Adaptation: Tailor content strategies to fit the unique demands of each local market, ensuring that our stories resonate culturally while maintaining global standards of quality.
- Production Efficiency: Monitor and control production costs while maintaining a high standard of storytelling. Ensure that content is delivered on time and within budget, optimizing resources to maximize ROI.
What You'll Bring:
- Education: MBA or an advanced degree in a relevant field is preferred.
- Extensive experience in a content strategy role, preferably within a tech-driven, analytically rigorous environment.
- Proven ability to work with creatives, with hands-on experience in writing novels, screenplays, or similar narrative-driven content.
- Strong understanding of data analytics and the ability to translate data into actionable insights.
- Skills:
- A deep passion for storytelling with a solid understanding of what makes a story engaging and commercially successful.
- Exceptional analytical skills with a strong talent for translating numbers into strategic actions.
- Strong leadership skills with the ability to manage cross-functional teams and projects.
- Excellent communication skills, with the ability to convey complex ideas to both creative and analytical teams.
- Location: 3x onsite in San Francisco, CA
Who We Are Looking For:
- Autonomous
- Bring solutions instead of problems
- Data driven
- Quick to action
- A high functioning workaholic
- Looking for exponential career growth
- Have lots of fun building a generational AI x Entertainment company
What We'll Offer:
- 401k plan, designed to help you save for the future
- Health benefits tailored to your needs, including medical, dental, and vision coverage
- Professional coaching for everyone
- Team-building events, including our annual Tulum trip
- Unlimited access to our Galatea app and Galatea TV app
- Unlimited budget for self-development books
- Charity donation of your choice at your one year anniversary
- Free lunch in office everyday
- Class Pass membership for US based employee and gym access for Berlin employees
- Dog/cat friendly offices in Berlin and San Francisco
At Inkitt, we strive to build a company culture and provide employment opportunities based on diversity and inclusion. We believe every author should have an equal opportunity to succeed, as should our team members. As a growing team from 20+ countries, we welcome everyone to apply.
We look forward to hearing from you!
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