GTM Engineer

Pillar
Pillar

Milan, Italy

EUR 30k-50k / year + Equity

Posted on Jul 30, 2026

At Pillar, we're building the financial operating system for the construction industry: a massive sector, full of inefficiencies and slow processes, moving billions while still running like it's the 1900s. We're changing that with AI and a product that's fast, simple, and scalable.

We've closed one of the largest pre-seed and seed rounds in Italy, and we're moving quickly. If you want to help build the growth machine, expand our outbound motion and help creating our community, you're in the right place.


📍 Working Location

Milan, on site

🌎 Language Requirements

This position requires fluency in both Italian and English

💼 Contract

Full-time, €30.000 – €50.000 + potential equity plan, based experience and potential impact


What You'll Do

As a GTM Engineer, you'll work closely with our Sales, Marketing, and Leadership teams to rethink how we grow. The role spans three areas.

1. Growth as a product

We treat growth as a product: scientific, testable, and fully trackable. You'll help bring that vision to life across our growth stack.

You will:

  • Maintain and develop web assets across 5+ countries

  • Build PLG tools and test new campaigns

  • Set up signal and intent tracking across our database

2. Lead Generation

You'll be a driver and enabler for our sales team: building internal tooling, finding new lead sources, and tracking new signals so our outbound and inbound reps are always supplied with high-quality leads.

You will:

  • Maintain and improve internal tooling and processes for outbound lead generation

  • Propose and build new outreach solutions across channels and market segments

  • Support the marketing team on performance tracking and experimental campaigns

  • Build watch tower systems to track product qualified signals and behaviors

3. Strategic Projects

You'll take on high-impact projects across the revenue organization, such as:

  • Testing the market with new product offerings

  • Driving AI adoption across our sales funnel

🚧 Tech Stack

You’ll work with a wide variety of tools, here a non exhaustive list:

  • HubSpot

  • PostHog

  • n8n

  • Meta/TikTok Business Managers

  • AI development tools

  • Anything you can build or that makes us go faster


Who You Are

This role is ideal if you are:

  • Experienced in using technology to help sales organizations grow

  • Comfortable with web development and AI tooling

  • Structured in your thinking and organized in your work

  • Effective at cross-departmental collaboration

Bonus points if you have:

  • Experience at a fast-paced, VC-backed startup

  • Experience in outbound demand generation


What You'll Gain

  • Ownership of systems that directly move revenue, not a standalone tool or automation, but real influence on how the business grows

  • A close-up view of how a high-performing revenue org scales through technology rather than headcount

  • Hands-on experience with how AI is reshaping modern sales


Why This Role Matters

GTM engineering sits at the center of how a company scales. Through this role, you'll help set the pace at which Pillar grows across 5+ markets and hundreds of customers, with a direct impact on how fast we can 10x our revenue.

Selection Process

  • Introductory call

  • Practical case

  • Final meeting with one of the founders