Media & Entertainment — Ad Tech Consultant
Marketing & Communications
New York, NY, USA · Remote
USD 130k-160k / year
EPAM is growing its Media & Entertainment practice, and we are looking for an Ad-Tech Consultant to help media companies modernize their advertising technology ecosystems and drive monetization at scale. This role sits at the intersection of ad tech strategy, client delivery, and business development. You will work with broadcasters, streaming platforms, content owners, publishers, and sports organizations tackling the most complex Advertising Technology challenges in the industry, programmatic monetization, OTT/CTV inventory strategy, retail media network buildouts, and navigating the shift to a cookieless, privacy-first ecosystem. If you want to shape how the M&E industry buys, sells, and optimizes advertising at scale, this is the role.
Req# 1036152783
- Apply deep knowledge of advertising technology ecosystems spanning programmatic buying and selling, ad serving, audience targeting, and inventory monetization across linear, digital, and streaming environments
- Analyze client ad- tech platforms, and identify gaps, inefficiencies, and growth opportunities
- Develop transformation roadmaps and modernized ad tech architectures aligned to client monetization goals and emerging industry standards
- Apply working knowledge of major ad- serving and programmatic platforms, (e.g., Magnite, Freewheel, The Trade Desk, Google Ad Manager) to design practical, scalable solutions
- Shape and support OTT/CTV monetization strategies, retail media network buildouts, and programmatic direct and open marketplace initiatives
- Stay current on emerging ad tech trends in M&E including identity resolution, privacy-safe data sharing, alternative ID solutions, and the evolution of the cookieless ecosystem and translate them into actionable client strategies
- Lead and support engagements end-to-end: work planning, requirements documentation, stakeholder workshops, stakeholder management, solution design, deliverable ownership, and team oversight
- Manage client expectations throughout the project lifecycle and provide alternative recommendations when needed to keep objectives on track
- Build trusted relationships with mid- to senior-level business and technology stakeholders
- Develop and deliver client presentations, workshops, and written work products that translate complex ad tech concepts and monetization strategies into clear business language
- Quickly assess client challenges and engage cross-functional partners to develop the right solutions
- Anticipate and mitigate project risks with sound judgment on when to escalate to senior leadership
- Partner with EPAM Client Partners and sales teams to engage prospects across the full sales lifecycle, from initial scoping through proposal and close
- Lead the authoring of proposals and statements of work for complex engagements
- Design project teaming models and produce accurate effort and cost estimates
- Clearly communicate scope, assumptions, and risk to both technical and executive audiences
- Support pursuit activities and contribute to EPAM's Media & Entertainment go-to-market strategy
- Contribute to EPAM's point of view in the Media & Entertainment space through internal communities, white papers, and external-facing content
- Mentor junior consultants and contribute to raising the quality bar across the practice
- Support recruiting, methodology development, and internal growth initiatives
- 4+ years of experience in M&E consulting and advisory
- 8+ years of client-facing roles (e.g. management consulting, media technology, or as an M&E practitioner
- Hands-on knowledge of programmatic protocols (OpenRTB, VAST/VMAP) and major ad-serving platforms (e.g., Magnite, Freewheel)
- In-depth understanding of the buy-side and sell-side ecosystems (DSPs, SSPs, DMPs, SSP wrappers, header bidding).
- Familiarity with Customer Data Platforms (CDPs) such as Adobe Real-Time CDP, Salesforce Data Cloud, or Tealium
- Proven ability to translate business challenges into technology and process solutions and communicate them to executive audiences
- Understanding of privacy-safe data sharing ecosystems
- Clear understanding of current industry headwinds, including third-party cookie deprecation, privacy regulations (GDPR, CCPA), and alternative identity solutions
- Experience implementing or scaling Retail Media Networks (RMN) or monetizing streaming/OTT/CTV inventory
- Strong analytical skills including process mapping, business case development, and solution evaluation
- Certifications in major advertising or cloud platforms
- Bachelor's degree in Engineering, Computer Science, Information Systems, Business Administration, or a related field; advanced degree a plus
- Excellent written and oral communication skills; comfort building and presenting client-facing materials (PowerPoint, Visio, Excel)
For remote work in New York City only.
EPAM is a leading global provider of digital platform engineering and development services. We are committed to having a positive impact on our clients, our employees, and our communities. We embrace a dynamic and inclusive culture. Here you will collaborate with multi-national teams, contribute to a myriad of innovative projects that deliver the most creative and cutting-edge solutions, and have an opportunity to continuously learn and grow. No matter where you are located, you will join a dedicated, creative, and diverse community that will help you discover your fullest potential.
Engineer the Future with a Career at EPAM
This posting includes a good faith range of the salary EPAM would reasonably expect to pay the selected candidate. The range provided reflects base salary only. Individual compensation offers within the range are based on a variety of factors, including, but not limited to: geographic location, experience, credentials, education, training; the demand for the role; and overall business and labor market considerations. Most candidates are hired at a salary within the range disclosed. Salary range: $130,000 - $160,000. In addition, the details highlighted in this job posting above are a general description of all other expected benefits and compensation for the position.
Applications will be accepted on a rolling basis.
EPAM will not provide new H-1B visa sponsorship for this position. Candidates with existing transferable H-1B status may be considered.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
